This 1965 color film, funded by the University of South Carolina College of General Studies, offers thrifty tips for scrimping and saving at the grocery store, demonstrating how to stretch a dollar at a mid-60s supermarket. Next, animation and dramatizations highlight the importance of prescription drug and over-the-counter medicine safety (TRT: 11:15).

Opening titles: “Food and Drugs” over an animated montage of food coupons. “Script by: Dr. E. John Lease, Bettye W. Dudley, School of Pharmacy, University of South Carolina in cooperation with SCETV” (0:11). A supermarket aisle stocked with dry goods. A sign for “Dinnerware.” A woman pushes a shopping cart while narration explains the United States government “food stamp” program. A mother and daughter approach the camera (0:40). “Your dollar will buy this much food.” An illustration of bread, butter, cereal, and milk expands, adding jam, bananas, rice, and tea. A drawing of a mother and child sleeping. A man holds a hand to his head. Children eating. Athletes (1:24). A sign: “Today’s Best Buy, Sliced Smoked Picnics.” A shopping list of staples. A shopper examines cans of soup, discards a box of frozen pizzas. Ground beef and liver are chosen over steak (1:55). An African American woman unloads groceries and makes grits. A tray of cookies. Cornmeal and enriched flour (3:17). A basket of assorted fruit. Raw vegetables (4:19). Washing, slicing, and cooking cabbage (5:05). A carton of milk multiplies into four, illustrating the value of powdered milk (5:32). Mixing powdered milk in a bottle. A box of “Smally” brand dry milk (6:05). The shot of vegetables turns away to an array of over-the-counter medicines and remedies (7:00). A pharmacist uses a mortar and pestle to mix medicine. A bottle is filled with blue liquid and placed atop a pharmacy counter (7:20). An animated cartoon illustration of a bald, overweight, white American man. He resists taking a tonic, an “Rx” prescription form. Narration: “Don’t take chances with your health by taking medicine prescribed to someone else.” This advice angers the man (7:54). A drawing of a cobwebbed medicine cabinet, filled with colorful, expired bottles that need to be discarded. The man takes some pills, then turns green. His eyes go bloodshot. The blue bottle from the pharmacist cures him instantly (8:43). A child’s hand counts out colorful orange pills from a bottle. A young boy lays on the floor with the orange pills spilled at his side (9:23). A sign: “Emergency.” An ambulance. Tombstones in a cemetery. A locked cabinet. Leftover medicine iis poured down a drain (9:55). A review of previous scenes (10:36).