XD14234 “WHAT’LL IT DO FOR ME?” 1960s SPERRY RAND UNIVAC 9200 & 9300 COMPUTERS PROMO FILM

This color educational/promotional film is about UNIVAC (Universal Automatic Computer) line of computers. UNIVAC were a line of electronic digital stored-program computers. They were distributed by Sperry Rand. Sperry acquired Remington Rand and renamed itself Sperry Rand. Acquiring then Eckert-Mauchly Computer Corporation and Engineering Research Associates along with Remington Rand, the company developed the successful UNIVAC computer series and signed a valuable cross-licensing deal with IBM. This is circa the mid-1960s. The UNIVAC 9000 series shown (9200 and 9300, as well as 9400 and 9700 which are not shown in the film) was a line of computers introduced by Sperry Rand in the mid-1960s to compete with the low end of the IBM System/360 series. The 9200 and 9300 (which differed only in CPU speed) implemented the same restricted 16-bit subset of the System/360 instruction set as the IBM 360/20, while the UNIVAC 9400 implemented a subset of the full 32-bit System/360 instruction set. The 9400 was roughly equivalent to the IBM 360/30.

Opening: hazy sun, truck drives down a rural road and comes to a stop. A man exits, enters a chicken coop. Construction laborers. Men in suits talk, flip pages of a book. Forklift moves items. A man at a desk, a computer prints out paper. Title: “What’ll it Do For Me?” – A Report from UNIVAC (:10-1:42). Poultry farm. Factory. California laborers. Computer prints. Grocery trucks. Paint pours into a can. Fingers press buttons on a computer. Computer buttons and lights. A man works on a UNIVAC computer. Alan Miller, Vice-President of Hillcrest Poultry Industries, speaks about his company. He is inside the factory where chickens go down the line. A woman goes through baby chicks and holds a box full. The President of Larkin-Coils, Inc. speaks about what his company does (1:43-4:12). A man works on a machine in the Larkin-Coils factory. DMJM in Los Angeles, they plan entire cities from scratch, one of the men who works there speaks on what the UNIVAC does for their company. Computer room at DMJM (4:13-5:35). UNIVAC 9300 computer. The UNIVAC 9000 series, including the 9300, was a line of high performance computers introduced by Sperry Rand in the mid-1960s. Cleveland, OH, the VP of Fisher Foods exits a helicopter. Exterior of a Fisher Foods grocery store. Forklift picks up food boxes. Tractor trailer pulls away. A man uses a UNIVAC 9000 series computer. Fisher Foods truck (5:36-7:26). Birmingham, AL paint business, Induron Coatings Company, the President of the company speaks. Men at work in the paint factory. Women look at rugs. Chairman of the Board of the company speaks about using a computer (7:27-8:44). Freeway construction in California. Laborers Funds Administrative Office of Northern California. David Johnson speaks from his desk about the UNIVAC 9300. A woman works at a desk. Lumber is hoisted, construction workers at work (8:45-10:51). Concrete is sprayed from a hose. 9300-1001 UNIVAC computer. A man works near a UNIVAC 9200. Computer paper prints. Poultry being packaged (10:52-12:06). UNIVAC computer at Fisher Foods, being threaded. A giant disk is placed into a disk drive sub system for the UNIVAC 9200. An egg machine moves eggs around in a factory. On the chicken assembly line at Hillcrest Poultry (12:07-13:45). Mixing machine at work, flour is poured in. UNIVAC 9300 computer in the offices of DMJM. A woman uses a UNIVAC 9300, she picks up a phone to set up a data line, presses buttons on the system (13:46-15:34). A Santa Barbara Freeway plan booklet. David Johnson in the computer room at the Laborers Funds Administrative Office. UNIVAC 9300 prints. UNIVAC 9200. UNIVAC 9400. UNIVAC buttons (15:35-17:01). DMJM offices. Fisher Foods helicopter. Hillcrest Poultry truck. Induron paint cans. Outside the building for the Laborers Funds Administrative Office. Car pulls into the Larkin-Coils company lot. UNIVAC computer (17:02-17:50). End credits (17:51-17:58).

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