This color educational/promotional film is about Nutrilite, which is a brand of mineral, vitamin, and dietary supplements. This was made in 1954.

Opening titles: FROM THE GROUND UP, a presentation of Mytinger & Casselberry

(:12-:40). A salesman rings a doorbell. He then sits with a couple in their living room. He shows them a book about the facts about vitamins and Nutrilite food supplements (:41-1:13). Aerial shots of a farmland. Map that shows Long Beach, CA to Hemet, CA. San Jacinto Mountains. Peaches. Alfalfa. Farm shots. A foxchopper machine. Farm equipment loves dirt and manure around. A mixing machine. Compost is made. A machine grounds up soil and compost. Flowers are shown up close (1:14-4:09). Sprinklers shoot water out. Irrigation. Tractor pulls a machine. Farmers drive a tractor. Alfalfa is harvested into a wagon. A worker harvests alfalfa. A chopper machine chops up the alfalfa and then puts it on a tray which is then put into a drying rack. The alfalfa goes from hoppers to barrels. The barrel is then weighed by a worker. A worker writes in marker on a barrel. The barrels are then loaded onto a truck which takes it (4:10-6:59). A map shows Long Beach to Hemet to Buena Park, CA. Nutrilite food supplement sign. Buena Park is the home of Nutrilite. Exterior shots of the Nutrilite plant. Storage building exterior shots. A truck shows up with the barrels of alfalfa and then they are removed. Men walk the plant grounds (7:00-8:22). The man who created Nutrilite, Carl F. Rehnborg. He sits at his desk and talks with a fellow coworker. Scientists work by mixing the ingredients. Nutrilite concentrate is placed in a mixer (8:23-9:33). Encapsulating process is shown by the women workers. Empty capsules are shown being filled with Nutrilite. The batch is weighed. Capping of the capsules. A scientist does a check. Powder is dumped. A worker weighs and measures(9:34-11:40). Mineral ingredients are placed in a machine and mixed. Closeup of the mixing process. Mixture is placed on a tray and to be dried. A worker uses a machine and fills it with the mixture. Tablets are made to be consumed. They are weighed. Female workers package the filled capsules. Containers are filled and then packaged with cotton in them by a machine, the bottles are then sealed air tight. Bottles move along a conveyor belt. A female worker affixes labels (11:41-14:50). Mineral tablets are put into a hopper then bags then boxes. Female workers do the final touchups on the tablets. Machines package and move the boxes. Barrels of the alfalfa. Pills weighed. Workers do final touchups (14:51-16:19). Nutrilite laboratories in Buena Park, CA, exterior shot of the building. Scientists work inside. They use machines and liquids. Liquids are studied and weighed (16:20-17:19). Nutrilite truck at the Nutrilite plant. Truck is loaded. Map of Long Beach to Hemet to Buena Park, CA. Exterior shots of Nutrilite plant in Long Beach, CA, the offices of Mytinger & Casselberry, the international distributors of the product. Women work in the office. They answer phones, sort letters. Lee Mytinger & Dr. William Casselberry are shown working at a desk together. They are joined by a secretary (17:20-18:25). A salesman sits with a couple in their living room. He shows them a book about vitamins and Nutrilite food supplements. Alfalfa fields. Workers make capsules. Exterior shot of Nutrilite plant in Long Beach, CA, the offices of Mytinger & Casselberry. Nutrilite Food Supplement box (18:25-19:11). End credits (19:12-19:42).

Nutrilite is a brand of mineral, vitamin, and dietary supplements developed in 1934 by Carl F. Rehnborg. Rehnborg developed vitamin products in the 1930s and named it in 1939 to Nutrilite. In 1945, he invented the multi-level marketing, door-to-door, selling system to distribute his vitamins. Two men, Lee S. Mytinger and William S. Casselberry became exclusive national distributors in 1945. The founders of Amway, Jay Van Andel and Richard DeVos, began as independent distributors in 1949, at a time when the national distributors were involved in a dispute with the (FDA). Concerned about the dispute, Van Andel and DeVos launched a new company, the American Way, (later known as Amway), to use the multi-level marketing system for other household products. The FDA/Mytinger-Cassleberry dispute, which went to the United States Supreme Court, was resolved in favor of the FDA in the 1960s. Amway bought a controlling interest in the company in 1972 and took over complete ownership in 1994.

This film is part of the Periscope Film LLC archive, one of the largest historic military, transportation, and aviation stock footage collections in the USA. Entirely film backed, this material is available for licensing in 24p HD, 2k and 4k. For more information visit http://www.PeriscopeFilm.com