XD11074 “THE WORLD NEXT DOOR” 1960s PEPSI-COLA WORLDWIDE SALES FILM w/ FRANK SILVERA

Presented by Pepsi-Cola International and produced by Gene Searchinger “The World Next Door” (c.1960s) is a color, promotional film highlighting what bridges humanity — the wonderful, sugary drink known around the world as Pepsi-Cola. Narrated by actor Frank Silvera, the film is composed of scenes of daily life from around the world, from Venezuela to New York, Iran to Germany, and Thailand to Mexico. It was directed by Gene Searchinger based on a treatment by Peggy Lawson.

Pepsi-Cola logo, Thai Script on delivery truck (0:11). Herders in perhaps Asian steppe usher goats, sheep along mountain road (0:19). Seljuk-style minaret Iran, Pepsi-Cola ad in Nastaliq Calligraphy (0:28). Big Ben, Westminster (0:39). Top of Empire State Building against sky at dusk (0:41). Offshore drilling platforms (0:45). Chinese junks sail across bay (0:54). Couple in traditional Japanese dress eat together (0:59). More sites across the globe: Thai puppets, Taj Mahal, Pyramids of Giza (1:03). Busy outdoor street markets: Mexico, Africa – women balance crates of Pepsi-Cola on their heads (1:38). New York City: pigeons dot blue skies, Empire State Building, Pan Am Building, business men walk hurriedly in front of Grand Central Station, perhaps late 1950s Chevrolet Bel Air taxis, contrast greasy blue collar workers with glamorous women walking on sidewalks in latest fashion (2:35). New York City Harbor and skyline, United Nations along East River (4:33). Cigarettes dangle from mens’ mouths while playing bocce game among palm trees, Venezuela (5:13). Oil rig operators ride boat to offshore wells, perhaps Gulf of Venezuela (5:30). Close-up nodding pumpjacks, churning mechanisms (5:50). Traffic, Bolívar Square downtown Caracas – pedestrian traffic: women in latest 1950s fashion, men in suits (6:19). Caracas Country Club: rich men, their wives cheer on rancheros as they ride horses, wrangle bulls (7:14). Fever trees, Giraffe in Eastern Africa (7:41). Maasai cattle herders, Maasai women adorned with beaded jewelry (7:57). Two Maasai men perform ceremonial dance with spears, emulating warrior battle (8:45). Group of tourists on safari sit for meal in middle of vast plain (9:22). London: members of Queen’s Guard march in bearskin hats, Tower of London, Tower Bridge, sea of umbrellas among tourist traffic, men in suit coats and bowler hats (9:54). Rural Philippines: Carabao buffalo make their way across wheat field, street signs in Tagalog, women do laundry in stream, kids cheer as they hula hoop, men crouch around cock fighting ring (11:05). Mix of cars, Jeepney minibuses zip by in Manila (11:50). Live band accompanies performance of Tinikling Dance (12:18). Iran: Persian carpets line face of mountain, carpet cleaners wash and beat rugs in hot spring, camel caravan walks a long desolate road with snow-covered mountain peaks in background (12:41). Tehran, Iran — downtown streets, pomegranates carried on donkey’s back, men paint fresh Pepsi-Cola signage in Persian script, women in Chador and European-style dress, women skiing (14:28). Ghana: stevedores row canoe along Atlantic coast while singing rhythmic song, compete for cargo to bring to shore, men carry cargo, friends dance in traditional wax print textiles (15:56). Germany, Upper Middle Rhine Valley: Fog settles on town along the Rhine, Pfalzgrafenstein Castle (17:59). Thailand: families, monks, vendors ride long-tail boats along canals (khlong), junk ship marked with Pepsi-Cola logo speeds through Bangkok’s canal revealing scenes of daily life: bathing in canal, laundry, details of Wat Arun Ratchawararam Ratchawaramahawihan (19:09). Children play checkers using Pepsi-Cola bottle caps (21:33). Australia: camera pans Sydney Harbour, Sydney Harbour Bridge, and skyline (21:59). Caribbean Islands: fishermen weave through mangrove swamp in Trinidad jungle on small motor boat, nature: Scarlet Ibis, branch oysters, drumming music and limbo dance circle (23:04). Japan: cherry blossom trees, Japanese pagoda, bustling streets of Tokyo: Geishas, women in kimonos pose for photo (25:22). Spanish matadors train in park (27:28). Hong Kong: view of harbor from narrow street, pulled rickshaws, signs in Cantonese and Mandarin line every street (28:09). Mexico: young girls stretch on rooftop of ballet school, University of Mexico campus, young kids run in schoolyard, Aztec totem pole (29:21).

This film is part of the Periscope Film LLC archive, one of the largest historic military, transportation, and aviation stock footage collections in the USA. Entirely film backed, this material is available for licensing in 24p HD, 2k and 4k. For more information visit http://www.PeriscopeFilm.com

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