“YMCA Motion Picture Bureau” “Modes And Motors – Bw – 1930’s GM Jam Handy”, “Modes And Motors BW 1930s Jam Handy GM Art In Industry Design Cars”,

“Modes And Motors” “Department of Public Relations Production”,

“Produced by Jam Handy. Revision of film first issued in 1937. Producer reports no changes in information given “Provides a valuable means of presenting or initiating discussion in the field of art in industry. At a review exhibition at Teachers College, Columbia University, teachers expressed approval of the film for the field of art, presenting, as it does, a means of stimulating an appreciation of the coordination of artists and engineers in supplying everyday commodities. Suitability of the film for vocational guidance and social studies was also expressed. The use of the elements of design in designing automobiles, and automobile parts and electrical refrigerators is touched upon, together with an overview of the nature and surprising extent of the work of the staff of artists. The method by which an automobile body is transferred from designers’ drawings to a complete full-size model is briefly but interestingly outlined. Technically the film was considered satisfactory. Photography and sound are adequate as is the general direction and interest appeal. Although a considerable range of subject matter is covered, it is well enough unified that it does not appear crowded or to carry the learner along at too rapid a pace. Direct advertising is restricted to production credits at the opening and close plus a trade mark montage at the end.” Donald Doane”