“Industry On Parade was a television series created by the National Association of Manufacturers (NAM) from 1950-1960. The series consisted of weekly episodes that highlighted American manufacturing and business. Hundreds of companies and products were documented during the [program’s] decade-long run.”
1957’s episode 346 begins with “Virginia,” where viewers see a replica of the flagship Susan Constant in the harbor outside of Jamestown. The episode shows a reenactment of settlers building the community (01:30): men in steel armor march outside the stockade, and a man feeds a furnace in a building. Costumed artisans blow glass in the manner that it would have been done by the early residents of Jamestown. A man makes a glass bottle by hand as visitors look on. The next segment takes viewers to the architect firm of Eberle M. Smith and Associates (05:06) in Detroit, MI. Architects sketch designs for buildings on paper—in this case a school; other employees of the firm create three dimensional models using cardboard. Tobacco is blended using a rolling conveyer belt at the P. Lorillard Company’s Greensboro, NC plant (07:17). A man operates a machine that shreds tobacco leaves. Rows of machines operated by people on the production floor produce rolled cigarettes (08:30). Finished cigarettes are checked for size and weight, and then they are packaged (09:54). At the Denver headquarters of the Denver-Chicago Trucking Company, former Marquette University basketball player [Lynwood] Terry Rand trains for a new career. Company President Kolowich (12:51) meets with former basketball player trainees. The episode then concludes showing footage from what appears to be men’s college basketball games.