43864 1945 US TREASURY DEPARTMENT “NEWS CLIPS IN SUPPORT OF U.S. WAR BOND SALES” #2 7th WAR LOAN

This newsreel compilation was prepared for review by the U.S. Treasury Department during or just after WWII, to show the publicity campaign affiliated with War Bond sales. It reviews the many efforts by the government, the public and Hollywood to raise money for the war effort. More specifically, the film follows the 6th, 7th and 8th War Bond drives, opening with an Army art exhibit put together by the US Treasury Department with Eleanor Roosevelt and Martha Morgenthau as chairpersons (:13). The exhibit featured paintings from the various fronts of WW2 (:24). The newspaper delivery driver’s strike in 1945 follows (:40). In New York City, the distribution of nearly all dailies ceased (:56). Newspaper offices were printing enough copies for over the counter sales (1:03). NYC’s mayor, Fiorello La Guardia read the comics over the radio (1:27) for children listening at home as the strike affected the daily circulation of five million citizens. Two army regiments paraded through New York to promote the 6th War Loan drive (3:11). In Times Square, a miniature Statue of Liberty sat atop a large bond buying booth (3:20) sponsored by the Motion Picture War Activities Committee. 75 million bonds were sold in theaters (3:40). Some cities lagged in War Bond sales (3:57). A span of 1,800 wounded veterans in Atlanta’s Lawson General Hospital follows as incentive for the lagging portions to do their part (4:07). Southern California took on UCLA at the Coliseum (4:47). The Trojan’s won with a final score of 40-13 (5:09). Towards the end of this section, in the stands, spectators form the words ‘Play Taps for Japs 6th War Loan’ (5:33). The Army-Navy football classic brought 66,639 spectators to the Baltimore, Maryland for the event (5:36). Army Chief of Staff, General Marshall is seen in attendance (5:53). The Navy Goat and Army Mule were brought out as mascots of the teams (6:21). The Army won with a final score of 23-7 (8:16). As the 7th War Loan drive began (8:19) a helicopter purchased with bonds by Congress gets christened outside of the White House (8:38). Bess Truman sponsored two hospital planes in Washington (8:59). She attempts to break a bottle over the nose of the Army plane unsuccessfully (9:18) and when switching to try the Navy plane, a man with a hammer at the bottom left, cracks the bottle for her (9:54). The Iwo Jima Statue was unveiled in NY as a tribute to the Marines from the Motion Picture Industry (10:07) and the flag that was flown on Mount Suribachi (10:14) was raised again. Promotions for the film “Here’s Your Infantry” (10:26) follow which included live action war scenes (13:28). Three survivors of the flag raising on Iwo Jima (13:55-13:58) met at the capitol to fly the flag which was to be the symbol of the 7th War Loan drive (14:08). Secretary of Treasury, Henry Morgenthau speaks on the need for Americans to buy the bonds (14:28). A promotion for the film “Airborne Attack” is seen (18:26). President Truman received a model of the photographer Joe Rosenthal’s “Raising the Flag on Iwo Jima” (16:48). The first bond of the Victory Loan was sold to Truman by Secretary of Treasury, Fred Vinson (20:25). At Hyde Park in NY, former Secretary of Treasury, Morgenthau, Mrs. Roosevelt and actress Merle Oberon sold the second to Lt. Col. James Devereux; a war hero of Wake Island (20:46). Edward Arnold (21:37) discusses the need for the Victory Loan drive even though the war was won (22:08) as troops were still stationed in Germany and Japan (22:24). At Philadelphia’s Franklin Field, Penn took victory over Columbia with a final score of 32-7 (25:04). In the NY Yankees stadium, the Army team beat Notre Dame (25:51). In Washington’s Navy Yard, two trains for Victory Loan drive were christened by Mrs. Gamble (27:12). The Army scheduled public exhibition trains to help boost bond sales with returned veterans and memorabilia including both the German and Japanese formal surrender papers and Marshall Goering’s baton (27:43). The Marine’s Victory Loan train follows (28:01) in Philadelphia. “Salute to the Navy” was presented by the Treasury Department War Finance Division (28:29) and featured displays (28:32). Other promotions for the Victory loan drive include a Navy reenactment of an air-sea rescue (27:05) and a PT-109 boat parade (29:49). Commander John Buckley, leading the PT boat parade, had his war efforts portrayed in “They Were Expendable” (30:05). A Navy blimp (30:15). Footage of the first atomic bomb at Trinity in New Mexico (30:51-31:57). Ted Gamble was presented with a silver chest by the War Activities Committee Chairmen Shafer for his promotion of bonds which brought in 150 billion dollars (33:24).

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