Made in 1972 for General Motors, this film shows the full line of Chevrolet pick-up trucks and gives salesmen and potential customers insight into the line’s durability and value. As the film states, almost 56% of Chevy trucks made in the 1950s were still in service in the early 1970s thanks to their rugged design. At 1:25, the Nationwide Consumer Institute tests the truck versus a comparable Ford pick-up. At 2:11 a demonstration of the double steel cab strength. At 2:28 the box wall of the inner truck bed wall is shown. At 3:15 the truck’s splash guard is shown. At 4:05 the shock absorber design is examined and then the exhaust system (4:38). At 4:43 the master brake cylinder and brakes are shown in head-to-head comparison. At 5:25 the disc braking systems are examined on a long, steep grade on Pike’s Peak, where they crush the rival drum brakes. At 7:25 a TV commercial excerpt shows how the suspension system limits vibration to the forward area of the truck. At 8:05 the Chevy stabilizer bar is shown. At 8;25 a Chevy truck pulls a huge 747 jet aircraft. At 8:58 Chevy trucks are shown on the ranch, in service delivering goods, and more.
At 9:56 the film has special information for Chevy personnel about the Chevy Blazer. The vehicle is compared to a 4-wheel drive rival — the Ford Bronco. The Blazer is equipped with truck components that give it an edge including in a tug-of-war at 11:30. At 11:55 the Blazer tows a trailer vs. the Bronco. At 12:18 the film shows the Blazer riding on a dirt road and off-road. At 12:50 a Camping and Trailering Guide magazine endorsement is mentioned. The interior of the vehicle is shown and then compared to the Bronco. At 14:10 the Blazer’s disc brakes are shown in action vs. the drum brakes on the Bronco, which drifts into danger. At 15:23 the convertible aspect of the vehicle is shown.
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This film is part of the Periscope Film LLC archive, one of the largest historic military, transportation, and aviation stock footage collections in the USA. Entirely film backed, this material is available for licensing in 24p HD, 2k and 4k. For more information visit http://www.PeriscopeFilm.com
